SEARCH ENGINE OPTIMIZATION15-HOURS PROGRAM

The art of ranking on google. Give yourself the chance to occupy the real estate you deserve on SERPS.

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What can you achieve as a Search Engine Optimization Specialist?

If you aren’t new to SEO, you probably know that SEO is made up of 3 things:

Technical SEO, which is about site structure, navigation, crawlability, indexability, and page speed.
On-page SEO is about content optimization (text optimization & image optimization), meta-data, and UX signals.
Off-page SEO is mostly about one thing: backlinks. Finding ways that other websites will link to yours; a process known as link-building.

The main difference between the first 2 types of SEO and off-page SEO is that they take place on your website. You are 100% responsible for creating a fast and well-optimized website with great content and UX.

In this course you’ll:

Learn how to perform a SEO Audit for your website(s)
Learn how to spy on the competition by performing a SEO competitive landscape report
Perform a keyword Research
Design your SEO Strategy
Craft your content to match the Strategy
Decide and learn the best Tools in the SEO Arena

Building valuable content around a thoughtful set of keywords is the 80% of your SEO Success. It will make your off-site SEO way easier!

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Program Details

Here’s what you will learn

Search Engine Optimiation Expert

SEO Highlights - What’s working right now on SEO

Understand how search engine works
SEO Trends, Formats and Technologies in 2019
Learn from the Best. Analysis of Awesome Case studies
Successful Ranking strategies on Google SEO, YouTube and Amazon

How to perform a SEO Audit

Part 1: (Technical SEO & SEO Audit)

Understand the top Google ranking factors
Master Technical SEO factors
Make your website load in less than a second.
Track Your Website’s Search Rankings & Indexability (webmaster tools)
Learn To Use Premium Tools for SEO Audit (Screaming Frog, Website Auditor)

Part 2: (on-page & copywriting)

The Anatomy of a perfectly optimized page
On-Page Optimization Best Practices
Live example of how SEO factors delivers results and how much they affect SEO
Optimizing SEO Elements for conversions with copywriting (power words, emotional words)

Advanced Keyword Research & Targeting

Advanced keyword strategies used by elite SEO professionals

Keyword Research Introduction
Setting up your Tools (Ahrefs, Keyword Planner, Keywords Everywhere)
Identify highly-converting SEO keywords for your business
Advanced Keyword Targeting: Generate more leads for your business from targeting keywords
How to do YouTube & Amazon Keyword Research
Creating and tracking a full list of keywords to rank for

Combine SEO and Content

How to grow your blog and get thousands of paying customers
Power pages: Dominate Google with content called Power Pages
Linkbait Content: create link-worthy content
Complete Content Framework for SEO

Create an SEO Strategy

Learn to create an seo strategy from scratch, set goals, and spy your competitors

Set goals , conduct an audience analysis and develop personas of your target group
How to create an Advanced SEO Strategy
Competition Analysis by using Ahrefs and Similar Web:
- Find your competitor’s strategies & best practises
- Get your Competitor’s backlinks, rankings & traffic
- Find keyword & content gaps

$ 4,000

up to 5 participants

Popular

$ 5,500

5 to 20 participants

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SEARCH ENGINE OPTIMIZATION15-HOURS PROGRAM

A TrustedEducation Provider

What can you achieve as a Search Engine Optimization Specialist?

Here’s what you will learn

Search Engine Optimiation Expert

15h Program

15h Program

Take the first step towards your new skills.

Speak with an advisor today or watch a free webinar to learn more:

Get started today.