SEARCH ENGINE OPTIMIZATION
PROGRAM

The art of ranking on google. Give yourself the chance to occupy the real estate you deserve on SERPS.

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seo

What can you achieve as a Search Engine Optimization Specialist?

If you aren’t new to SEO, you probably know that SEO is made up of 3 things:

  1. Technical SEO, which is about site structure, navigation, crawlability, indexability, and page speed.
  2. On-page SEO is about content optimization (text optimization & image optimization), meta-data, and UX signals.
  3. Off-page SEO is mostly about one thing: backlinks. Finding ways that other websites will link to yours; a process known as link-building.

The main difference between the first 2 types of SEO and off-page SEO is that they take place on your website. You are 100% responsible for creating a fast and well-optimized website with great content and UX.

In this course you’ll:

  1. Learn how to perform a SEO Audit for your website(s)
  2. Learn how to spy on the competition by performing a SEO competitive landscape report
  3. Perform a keyword Research
  4. Design your SEO Strategy
  5. Craft your content to match the Strategy
  6. Decide and learn the best Tools in the SEO Arena

Building valuable content around a thoughtful set of keywords is the 80% of your SEO Success. It will make your off-site SEO way easier!

Program Details

Here’s what you will learn

Search Engine Optimiation Expert
  • Understand how search engine works
  • SEO Trends, Formats and Technologies in 2019
  • Learn from the Best. Analysis of Awesome Case studies 
  • Successful Ranking strategies on Google SEO, YouTube and Amazon

Part 1: (Technical SEO & SEO Audit)

  • Understand the top Google ranking factors
  • Master Technical SEO factors
  • Make your website load in less than a second. 
  • Track Your Website’s Search Rankings & Indexability (webmaster tools)
  • Learn To Use Premium Tools for SEO Audit (Screaming Frog, Website Auditor)

Part 2: (on-page & copywriting) 

  • The Anatomy of a perfectly optimized page
  • On-Page Optimization Best Practices
  • Live example of how SEO factors delivers results and how much they affect SEO 
  • Optimizing SEO Elements for conversions with copywriting (power words, emotional words)

Advanced keyword strategies used by elite SEO professionals 

  • Keyword Research Introduction 
  • Setting up your Tools (Ahrefs, Keyword Planner, Keywords Everywhere) 
  • Identify highly-converting SEO keywords for your business
  • Advanced Keyword Targeting: Generate more leads for your business from targeting keywords 
  • How to do YouTube & Amazon Keyword Research 
  • Creating and tracking a full list of keywords to rank for
  • How to grow your blog and get thousands of paying customers
  • Power pages: Dominate Google with content called Power Pages
  • Linkbait Content: create link-worthy content
  • Complete Content Framework for SEO

Learn to create an seo strategy from scratch, set goals, and spy your competitors

  • Set goals , conduct an audience analysis and develop personas of your target group
  • How to create an Advanced SEO Strategy 
  • Competition Analysis by using Ahrefs and Similar Web:
    • Find your competitor’s strategies & best practises 
    • Get  your Competitor’s backlinks, rankings & traffic
    • Find keyword & content gaps

15h Program

Remote or Physical
$ 4,000
  • up to 5 participants
Popular

15h Program

Remote or Physical
$ 5,500
  • 5 to 20 participants

Take the first step towards your new skills.

Speak with an advisor today or watch a free webinar to learn more:

Get started today.

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