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The art of ranking on google. Give yourself the chance to occupy the real estate you deserve on SERPS.


Angeliki Fotopoulou -Cuba Travel Vibe Virtuoso at Skydream Travel

I am still excited about what @Theo Moulos and @Effie C Bersoux taught us in the Course.

Theodore Labropoulos -Hotel Tech & Regenerative Economy Enthusiast

@Theo Moulos @Effie C Bersoux, you are amazing! The course was excellent and the examples enlightening!

Sofia Evaggelidou -Content Marketer

@Theo Moulos @Effie C Bersoux, a very interesting course, where the knowledge offered is not limited to theory, but is examined in real-time in its application
Konstantinos Geronikolopopulos

Konstantinos Geronikolopopulos -

In this course, the knowledge of the tools is combined with the strategy needed to achieve the maximum result. As usual, great work from the team at the Growth Hacking University

Petros Katsiotis -

Some things possess immeasurable value such as the valuable knowledge provided by you, @Effie C Bersoux, and @Theo Moulos.

Olga Pitsari -Co Founder & Creative Content Director at BOLDOT

Thank you for all this concise and to-the-point knowledge! Okay, I burned some brain cells at the end, but I am eager to utilize all these tools for content production

Virginia Gkeventze -Digital Marketing Manager @LoopMedia

Thank you for the comprehensive and very well-structured seminar, but also for the time you dedicated to us for questions

Antonis Pappas -Founder & CEO, Imagination Travel

The Content Marketing for AI course, opened-up a ton of new horizons

Minas Kourtis -Marketing Manager

Great work from the team at Growth Hacking University. Concise and to-the-point knowledge

Sofia Argyriadou -Web Developer & Marketing Specialist

The most directly applicable thing I have attended in AI webinars - workshops. And I have attended quite a few... well done to your amazing team.

A Trusted Education Provider

In training business for many years. Delivering courses that made a difference in student’s personal and professional life. Our Alumni network is our best ambassador. and it’s not a growth “hack” it’s just passion for quality


What can you achieve as a Search Engine Optimization Specialist?

If you aren’t new to SEO, you probably know that SEO is made up of 3 things:

  1. Technical SEO, which is about site structure, navigation, crawlability, indexability, and page speed.
  2. On-page SEO is about content optimization (text optimization & image optimization), meta-data, and UX signals.
  3. Off-page SEO is mostly about one thing: backlinks. Finding ways that other websites will link to yours; a process known as link-building.

The main difference between the first 2 types of SEO and off-page SEO is that they take place on your website. You are 100% responsible for creating a fast and well-optimized website with great content and UX.

In this course you’ll:

  1. Learn how to perform a SEO Audit for your website(s)
  2. Learn how to spy on the competition by performing a SEO competitive landscape report
  3. Perform a keyword Research
  4. Design your SEO Strategy
  5. Craft your content to match the Strategy
  6. Decide and learn the best Tools in the SEO Arena

Building valuable content around a thoughtful set of keywords is the 80% of your SEO Success. It will make your off-site SEO way easier!

Program Details

Here’s what you will learn

Search Engine Optimiation Expert
  • Understand how search engine works
  • SEO Trends, Formats and Technologies in 2019
  • Learn from the Best. Analysis of Awesome Case studies 
  • Successful Ranking strategies on Google SEO, YouTube and Amazon

Part 1: (Technical SEO & SEO Audit)

  • Understand the top Google ranking factors
  • Master Technical SEO factors
  • Make your website load in less than a second. 
  • Track Your Website’s Search Rankings & Indexability (webmaster tools)
  • Learn To Use Premium Tools for SEO Audit (Screaming Frog, Website Auditor)

Part 2: (on-page & copywriting) 

  • The Anatomy of a perfectly optimized page
  • On-Page Optimization Best Practices
  • Live example of how SEO factors delivers results and how much they affect SEO 
  • Optimizing SEO Elements for conversions with copywriting (power words, emotional words)

Advanced keyword strategies used by elite SEO professionals 

  • Keyword Research Introduction 
  • Setting up your Tools (Ahrefs, Keyword Planner, Keywords Everywhere) 
  • Identify highly-converting SEO keywords for your business
  • Advanced Keyword Targeting: Generate more leads for your business from targeting keywords 
  • How to do YouTube & Amazon Keyword Research 
  • Creating and tracking a full list of keywords to rank for
  • How to grow your blog and get thousands of paying customers
  • Power pages: Dominate Google with content called Power Pages
  • Linkbait Content: create link-worthy content
  • Complete Content Framework for SEO

Learn to create an seo strategy from scratch, set goals, and spy your competitors

  • Set goals , conduct an audience analysis and develop personas of your target group
  • How to create an Advanced SEO Strategy 
  • Competition Analysis by using Ahrefs and Similar Web:
    • Find your competitor’s strategies & best practises 
    • Get  your Competitor’s backlinks, rankings & traffic
    • Find keyword & content gaps

The goals of the “SEO Program” include:

  • Master the essentials of Technical SEO, covering site structure, navigation, crawlability, indexability, and page speed optimization.
  • Develop expertise in On-page SEO, focusing on content optimization (text and image), meta-data, and enhancing User Experience (UX) signals.
  • Explore Off-page SEO, emphasizing the crucial role of backlinks and learning effective link-building strategies to encourage other websites to link to yours.
  • Acquire the skills to conduct a comprehensive SEO Audit for your website(s), ensuring a thorough evaluation of its performance and areas for improvement.
  • Learn to analyze and understand the competitive landscape through a detailed SEO competitive report, allowing you to identify opportunities and areas for growth.
  • Master the art of Keyword Research to identify relevant and high-performing keywords for your content and overall SEO strategy.
  • Design and implement a robust SEO Strategy tailored to your website’s needs, aligning with your business goals and target audience.
  • Craft compelling content aligned with your SEO Strategy, optimizing both text and images to enhance visibility and engagement.
  • Identify and familiarize yourself with the best tools in the SEO arena, empowering you to efficiently manage and optimize your website’s SEO performance.
search engine optimization program

Your lead Instructors

With decades of experience in Digital and Growth Hacking Marketing, your instructors will introduce you to AI for hospitality and share with you their secrets, techniques, and most effective growth tips.

Theo Moulos

CEO at GrowthRocks

Theo created a multi-million network of GH Agencies in just 2 years. Woking In marketing for 20+ years comes with a series of examples on what to do in many niches and industries

Effie Bersoux

CEO at GrowthGirls

Her in depth-experience as a growth marketer includes consulting as well as building and motivating high-performance marketing teams.

Take the first step towards your new skills.

Speak with an advisor today or watch a free webinar to learn more:

Get started today.

15h Program

Remote or Physical
$ 4,000
  • up to 5 participants

15h Program

Remote or Physical
$ 5,000
  • 5 to 20 participants